01 October 2014

Kinema Welcomes the AT&T Center

Los Angeles, Calif. (October 1, 2014)

KINEMA FITNESS EXPANDS PARTNERSHIP WIH LBA REALTY AT THE AT&T CENTER IN LOS ANGELES, CA 

Kinema Fitness, a Los Angeles-based comprehensive wellness management company specializing in the real estate commercial fitness center market, has expanded its partnership with LBA Realty as the fitness partner at AT&T Center in downtown Los Angeles, CA.  The grand reopening date is set for October 6th, 2014.

The AT&T Center is a 32 story skyscraper located only blocks away from Staples Center and LA Live.  The stunning property was given a $35 million renovation in 2008 for upgrades.  The fitness center is a 24,000 sq ft health club that is located on its lower level and features a full basketball court, two group exercise rooms, two racquetball courts, and a large strength and cardio room.

As the fitness partner for The AT&T Center, Kinema is responsible for driving initiatives for existing members that include new fitness classes, personal training and other services geared to improving the overall experience for its members. In addition, Kinema is responsible for ensuring that all members stay fully engaged in the programs at the AT&T Center. Along with the programs, LBA and Kinema Fitness have worked closely together to rename and rebrand the fitness center. The new name of the fitness center is Kinema Fitness at AT&T Center.  The goal is to ensure that Kinema Fitness at AT&T Center sets a competitive advantage for all corporate members and employees working in the AT&T Center. LBA was looking for a fitness partner focused on the members and to continue to ensure the fitness center is an attractive amenity for existing and new tenants.

Kinema’s focus is to improve the health and wellbeing of the members through services such as fitness programs, wellness consulting, nutritional seminars, tracking and reporting, and health assessments. Kinema Fitness at AT&T Center will also be launching a new website: www.attcenterkinemafitness.com   All programs, schedules, classes, personal training and other events will be announced through this website.

The launch event on October 6th will include raffle prizes, free personal training, fitness assessments, promotional giveaways and support from our partners including ExhaleSpa, Living Juice, Better Booch, Patina Restaurant Group, Earthbar, Zyanya and Quest Nutrition.

For more information regarding Kinema Fitness and LBA Realty please visit www.kinemafitness.com and http://www.attcenter-la.com/